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Using search engines to locate good free dating sites - Part 10 - Online Dating Briefs by Dr. Dato


Thursday, March 3rd, 2011

Article Subject: 10. Make your search work for you

Dr. Dato’s Brief:

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Now the ’snippets’ of the search results page (SERPs) that you want to look at and make sure to read what is there before clicking to your heart’s content.

The snippet has not come about by random, there is some logic to the way it has been structured.

The first line which is in bigger text than the body of the snippet are the exact words pulled from the title tag of the home page of the website displayed. So assume that you had a ‘free dating website’, then you could choose a title like ‘100% Free Dating Site’ or more specifically ‘Free Dating Site for Seniors’.

The next two lines of the snippet are text that has been pulled off the home page content of the website and usually resides in the meta tags of the html code of the page.

The third line contains information to ‘quick links’ that are accessible from the home page and displayed here on the home page for quick and direct access to the points of interest on the other parts of the site.

The fourth line is the actual link of the site, basically the domain name or url of the website and is followed by the ‘Cached’ and ‘Similar links. The Cached link provides a snapshot of the website at a previous point in time taken by Google and the Similar link shows you other related sites that have references from the snippet site.

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google snippet used to identify the essential points of a website

google snippet used to identify the essential points of a website



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Using search engines to locate good free dating sites - Part 9 - Online Dating Briefs by Dr. Dato


Thursday, March 3rd, 2011

Article Subject: 9. Searching is the key to great things

Dr. Dato’s Brief:

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When you typed in ‘free dating sites’, you will see a page with probably about 10 listings unless you have the returned set (SERP) to be at 100, in which case you will have hundred listed in one page. If you are used to scrolling and scanning quickly, then you may find increasing the displayed result sets in the advanced search section will be beneficial to you.

As we have learnt, the main area of focus are the ‘organic’ results that have been returned by Google. You will notice that each result or ’snippet’ as Matt Cutts of Google likes to put it points to information directly related to a website. The fortunate few of the websites that appear in the organic listings have been very well analyzed by Googles search engine algorithm and placed there as the most important matches representative of those group of keywords.

If you do believe in Googles ‘faith’ in delivering those results then you only need to go through a handful of those websites on those pages to find the website you are looking for. From statistics of user searches, it has been shown that most users do in fact click through the links that appear on the home page and a small minority will go through the other pages.

I would recommend to examine the websites in probably 3 pages of the results.

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check at least 3 pages of the results to locate good websites

check at least 3 pages of the results to locate good websites



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Using search engines to locate good free dating sites - Part 8 - Online Dating Briefs by Dr. Dato


Wednesday, March 2nd, 2011

Article Subject: 8. Searching is the key to great things

Dr. Dato’s Brief:

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Previously we did a simple search for a keyword and submitted this to Google and saw some of the ‘useful’ tricks that Google has up it’s sleeves. If you are more alert to the way Google operates on the keywords and phrases you type into the search engine box, it will make you a better searcher than most.

Since we are trying to locate the best free dating sites that meet your needs, why not simply type ‘free dating sites’ into the search engine and see what is returned? Naturally one can do this but there is more information to be gleaned from just a few keywords and also the information that is returned in the search engine results page (SERPs).

If you typed those keywords into Google search engine, you will get a returned result sets that maybe different to what I would get. This is because google has several data centers that has algorithms that are not consistently in sync with each other. This is not to say that the results of each will be bad or worse from each other, it just means that their algorithms on the search engines change all the time to keep up with the rapid changes of the web. If this were not the case, then you are likely to see websites that have an outage or websites that have their domain dropped and not the most current information.

This is more so in the area of news, where it changes very rapidly, however, in free dating sites, you can assume that a majority of the sites are not doing anything meteoric in the space of a few minutes.

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the world wide web is an interconnection of many websites and google has to be aware of it all

the world wide web is an interconnection of many websites and google has to be aware of it all



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Using search engines to locate good free dating sites - Part 7 - Online Dating Briefs by Dr. Dato


Wednesday, March 2nd, 2011

Article Subject: 7. Conducting your first google search

Dr. Dato’s Brief:

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Now that you have a good grasp of the search engines as well as the necessary preparatory steps to dive into your venture, then let us begin and have some fun!

Open your browser and go to Google main page and type in something that pops into your head. In my example here, I just typed in ‘preparetory’ to check if i had misspelt the word incorrectly. I often do this for all the words, notice how Google has even taken away this business too and brought it to their search engines. Instead of having to open a dictionary (such as the one that comes with MS Word) and searching for this word, I simply copy (Ctrl + C)* and paste (Ctrl + V)* and click on the search button.

Google than returns the all information directly related to this keyword ‘preparetory’ that you typed but upon further examination and perhaps with astonishment, Google actually did a search for the correct usage of the word which is ‘preparatory’ and displayed results for that!

Google is thinking one step ahead and as usual making life easy for all of us. You will also notice that Google is by no means trying to proclaim your searches as being ‘dumb’ because just below the search box is a line saying ‘Showing results for preparatory. Search instead for preparetory’. Naturally, Google has tried to correct your mistake so you don’t have to go one step further but just incase has provided the link to do your original search as you had requested, very clever.

Next we will examine the use of good ‘keywords’ and ‘phrases’ that will be used in your hunt for the best ‘free dating sites’.

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googles clever handling of misspelt words

googles clever handling of misspelt words

*For Mac Users
Copy (Command + C), Paste (Command + V)



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Using search engines to locate good free dating sites - Part 6b - Online Dating Briefs by Dr. Dato


Wednesday, March 2nd, 2011

Article Subject: 6b. The rudiments of a search engine

Dr. Dato’s Brief:

«« Previous

Previously we discussed how search engines have become a common part of our daily lives and for many people it has changed the way we we work. For example, when doing research or troubleshooting we turn to the search engine to locate not only the correct website but the actual page that contains what we are seeking.

Such granularity is what made search engines so useful and powerful and to understand some of it’s inner workings help us to be more efficient and productive with the application. In essence there is a lot going on under the ‘hood’ of the search engine and what it presents to the user is deceptively simple.

If you look at Fig. 1, you will see the structure of the Google search results page and what is represented in the various sections of the page. Essentially there are three core sections and they are very clearly defined as ’sponsored listings’, ‘organic search results’ and ‘adwords paid listings’.

The sponsored listing is where you will only see at the most three adverts above the organic results section and this is because Google is true to it’s original motto of providing an unbiased result sets based on it’s unique search algorithms. This is the reason why Google still retains the top position in search engines because it caters to the end user and if it ended up serving the interests of the advertisers it will lose the world wide audience.

The organic listings is the area that you will be most likely be interested in because this is the section where the ‘best’ matches are found based on the keywords that you typed in. These are the results coming directly from the heart of the Googles engine and is based on it’s unique search engine to give you the ‘end user’ with the most relevant and useful matches possible.

To the right is the Adwords listing that is available to anyone wishing to advertise on this space and compete for keywords bids through the Paid Per Click advertising (PPC). However the organic listing is the most important section where you will be conducting your searches to find the best free dating sites.

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basic fundamentals of the search engine page

basic fundamentals of the search engine page - click to enlarge



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