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Returned 274 results for 'Monthly Archives: February, 2011'

Catchsocial.com Raises the Bar for Online Dating Using a Traditional Approach… With a Twist - Online Dating Briefs by Dr. Dato


Friday, February 18th, 2011

Article Subject: Catchsocial.com Raises the Bar for Online Dating Using a Traditional Approach… With a Twist

Article Link: http://www.marketwire.com/press-release/Catchsocialcom-Raises-Bar-Online-Dating-Using-Traditional-Approach-With-Twist-1398072.htm

Article Rating: 3.0 (out of 5)

Website: catchsocial.com

Dr. Dato’s Brief:

This is a PR release on CatchSocial.com which I reported a short while ago in the post Catchsocial.com to Launch Cupid Events

Here they are publicizing the upcoming events taking place at Los Angeles and Chicago, details below:

Cupid Catch Event (Los Angeles)
Saturday, March 5, 2011 from 7:00pm - 10:00pm @ Callender’s Grill, 5773 Wilshire Blvd., Los Angeles, CA

Cupid Catch Event (Chicago)
Thursday, March 10, 2011 from 7:00pm - 10:00pm @ Little Black Pearl Art & Design Center, 1060 E. 47th St., Chicago, IL

The fact that they are able to host in two different cities means they have a great deal of organizational power and possibly good seed funding. Their concept is to invite people to bring someone of the opposite sex that they feel is a great ‘catch’, in this way the party has an equal ratio of guys and gals who would be compatible with each other.

catchsocial has a dating service that offers monthly events for singles

catchsocial has a dating service that offers monthly events for singles



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Log off from online love - Online Dating Briefs by Dr. Dato


Friday, February 18th, 2011

Article Subject: Log off from online love

Article Link: http://www.columbiaspectator.com/2011/02/17/signing

Article Rating: 3.0 (out of 5)

Website: none

Dr. Dato’s Brief:

This post is by Dino Grandoni who is senior major at Columbia University studying economics-political science and shares his views in online dating.

Although Mr. Grandoni describes some of his experiences well from other college friends and associates who have tried online dating and failed, he is not looking at the bigger picture of online dating. I agree on his view that when on campus there is plenty of scope to meet like-minded individuals of the opposite sex and the requirements to look for dating outside of the campus is not really necessary.

This fact maybe true of college campus but the outside world is far removed from this and I have seen this happen to me when moving off campus to the company work place for the first time. Without appearing disrespectful to Mr. Grandoni but the working life has many challenges that young students are yet unaware of. For starters, you find you have significant bills to pay, taxes to go through, people you cannot relate to, work issues etc. and this takes a bit getting used to from the previous student life that we are accustomed to.

I would go as far to say that those people are the ones who have found online dating as a medium for connecting with other people. Take for example, the popularity of facebook, from the face of it (no pun intended) the site has droves of people who are coming to it by the numbers. I sometimes wander why they don’t put the same energy into their real social life. I have seen people who I know are perfectly content to ‘open up’ and put all kinds of information that goes on in their minds but when it comes to the real world they keep tight-lipped about it. This is the way online social sites are changing our behavior and no doubt online dating will have a similar look and feel….encouraging everyone to share our deepest thoughts which we wouldn’t necessarily do in public but hopefully someone, somewhere out there will.

facebook popularity could be that it brings out the inner being in ourselves

facebook popularity could be that it brings out the inner being in ourselves



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8 Marketing Lessons From Online Dating - Online Dating Briefs by Dr. Dato


Thursday, February 17th, 2011

Article Subject: 8 Marketing Lessons From Online Dating

Article Link: http://blog.hubspot.com/blog/tabid/6307/bid/9666/8-Marketing-Lessons-From-Online-Dating.aspx

Article Rating: 3.5 (out of 5)

Website: none

Dr. Dato’s Brief:

This is a good lesson on how to market yourself from advise by the OkCupid co-founder Yang whose company recently got purchased by Match for a princely sum of $50 million.

The advise is targeted to both online daters as well as people who are interested in online marketing, so the content is organized by specific topics with sub-categories for ‘In online marketing’ for online daters and ‘In marketing’ for web site owners. An interesting approach.

Basically, the gist of the story is that marketing for people who run dating websites are in every way similar to marketing for people who use it. The salient points of this topic includes the following;

3. Emphasize the Aspects You Are Good At
It’s always best to look unique and different from the rest of the crowd

5. Let Your Personality Shine
Make sure that your profile is free from grammatical mistakes, it reflects on the person

7. Study Best Practices
Find out all you can about the practice of dating, it will give you more insights into improvement

8. Invest the Time
This is key, keep doing it and you will only get better, do not give up

online marketing for dating companies are similar to promoting your own profile

online marketing for dating companies are similar to promoting your own profile



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Online dating Comparisons Just got easier - Online Dating Briefs by Dr. Dato


Thursday, February 17th, 2011

Article Subject: Online dating Comparisons Just got easier

Article Link: http://www.prurgent.com/2011-02-16/pressrelease150958.htm

Article Rating: 2.8 (out of 5)

Website: Dating-review-uk.co.uk

Dr. Dato’s Brief:

This post is a press release to a study conducted by Dating-review-uk.co.uk on the usage of online daters with reference to the dating sites that they are mostly drawn to.

The most significant point to come out of this is that a study of women in UK showed that they liked the service of eharmony UK which is a more compatibility type site then men who preferred the match service. The age group of these men and women were between 25-34.

The site Dating-review-uk.co.uk claims to have a Dating Comparison tool for users to point them to the best dating sites that matches their requirements. I did a quick review of their site and found a handful of dating sites which they have reviewed and wouldn’t be surprised if they were affiliated with those sites.

look out for dating review sites who are affiliated with dating companies

look out for dating review sites who are affiliated with dating companies



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Online Dating Sites: Matchmaking or Search for online dating - Online Dating Briefs by Dr. Dato


Thursday, February 17th, 2011

Article Subject: Matchmaking or Search for online dating

Article Link: none

Article Rating: none

Website: none

Dr. Dato’s Brief:

Currently in the mainstream of the online dating world, there are two classes of online dating sites and they differ in the way that members choose to find their partner.

Method 1: Often called matchmaking relies on users submitting a long questionnaire of their personality characteristics, their needs and the partner they are looking for. In this way the system will try to find compatible matches for you based on those personality dimensions. One such site is eharmony.

Method 2: You submit a shorter version of your profile and you do the search. The site has tools to narrow down your search according to different criteria of the search ie. age, weight, location, interests etc. An example of such a site would be Jumpdates.com.

Really its all down to preference and your taste but studies have suggested that people who are more serious about dating tend to opt for the matchmaking whereas people who want to have more flexibility and a wider choice go for the other one.

dating matchmaking service is one type of service offered by dating companies where they do all the work

dating matchmaking service is one type of service offered by dating companies where they do all the work



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