Ten years of online dating – past, present and future - part 11
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While the PPC (paid per clicks) are making some companies exceptionally rich, there is still relatively untapped market that is steadily growing but is considered an Art rather than Science.
This is the area of SEO (search engine optimization).
The SEO concept unlike the Affiliate programs mentioned earlier is still growing and is here to stay.
The art of SEO has been with us since the birth of the very first search engines when it took simple changes to the meta-tags to appear at the top of search engine results.
Today, the advanced algorithms of the major search engines require SEO to be more demanding and a deep understanding of the webosphere that is in existence today.
The reason for it’s importance is primarily because most users will still use search engines to do their search for anything they cannot find outside of other websites.
They may already know websites that they can go directly for specific information, but they will always turn to search engines to look for new information.
Even when they know the URL of the website to go to, they will still type it into their favorite search engine and click the first few links that show up to be resembling the know website.
This can make bookmarking redundant.
To many people it’s about convenience and definitely search engines have fulfilled that niche and continue to do so with Google’s recent introduction of dynamic search listing.
Ten years of online dating – past, present and future - part 12 >>>
Tags: online dating
